• Sevn Sports Brokers
• November 19, 2024
• Sports Partnerships
• 0 Comments

Tide’s partnership with the NFL has been longstanding and iconic, but for the 2024-2025 season, the brand is making a bold pivot in its marketing strategy. With its latest campaign, “#TideTackles,” the laundry giant is taking a more social-first, unscripted approach that is designed to resonate with today’s connected, sports-obsessed audiences. This new direction not only marks a significant shift …